The Facial Room Society

MASTER SOCIAL MEDIA AS A BEAUTY PROFESSIONAL

Why Beauty as a Business?

If you aren’t driving enough leads to fill your schedule, it may be time to step up your marketing game. The hard skills of cutting and styling hair, applying facials, or creating intricate nail art is only a small portion of what you need to make big money as a licensed hair or beauty professional. The rest, and majority is personality, sales, and marketing.

Learn how to effectively use Instagram, build your own website, and so much more through our interactive online marketing classes to attract new clients and keep your appointment book full. Whether you’re fresh out of beauty school or have been working in a professional salon or spa for a few years, use Beauty as a Business to build the soft skills you need to be successful.

Review the list below for specific Course Content.

Course Content

Estimated Completion Time: 3 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3 Hrs

After completing this course, you'll be able to:

Take pictures of your work that follow photography best practices including framing and lighting a photo.
Select tools that will help you take better photos and videos.
Edit your photos and videos to reflect your personal brand as a stylist, help you create a better portfolio of your work, and attract more potential clients.

Estimated Completion Time: 4 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3 Hrs

After completing this course, you will have created an optimized Instagram account that reflects your personal brand as a hair and beauty professional.

Estimated Completion Time: 3.5 Hrs

After completing this course, you will be able to:

Get reviews for your school or business that won't be removed.
Understand the value from a business perspective why reviews matter.
Understand the value from a personal perspective why reviews matter.
Speak to clients about their experience with you.

Estimated Completion Time: 1.5 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 3.5 Hrs

After completing this course, you'll be able to run contests, giveaways, and promotions that help increase your follower count and book new clients.

Estimated Completion Time: 1.5 Hrs

Estimated Completion Time: 1.75 Hrs

After completing this course, you will be able to:

Build your first website for your stylist brand.
Define how hosting and domains work.
Choose a website platform that suits your business needs.
List traits to look for when choosing to hire a website development company.
Update and improve your online presence through a personal website

Estimated Completion Time: 1.75 Hrs

After completing this course, you’ll understand the basic editing features of Instagram reels, including adding text, stickers, GIFs, and more.

What are Reels?
Where do you find them?
How to film and edit Reels using the features on the main home screen.

Estimated Completion Time: 1 Hrs

Estimated Completion Time: 2.5 Hrs

After completing this course you'll be able to:

Determine how to produce captivating and quality live videos on both Facebook and Instagram
Increase viewership and engagement with your live videos

Estimated Completion Time: 2.5 Hrs

After completing this course you'll understand the benefits of Pinterest for your beauty business. By the end of these lessons, you will be able to create Pinterest boards and strategically promote your work on the platform.

Frequently Asked Questions

Please reach us at (281) 838-0928 info@thefacialroomsociety.com if you cannot find an answer to your question.

What to expect in Class?

Beauty as a Business is a set of online courses you can take on your own time. If you’re someone who loves a more hands-on approach, you can be confident that you’ve made the right choice through Beauty as a Business.

For each course, you can:

Watch the video lesson
Answer the discussion prompt
Fill out any worksheets or “apply what you’ve learned” sections
Take each quiz until you successfully pass

This course isn't a “one and done” type of class. Instead, by purchasing access to this course, you can watch each video again and again until you’re sure you’ve mastered the material in each lesson. Take the quizzes to test your knowledge and finally fill out the worksheets that are designed to walk you through the steps you can do now to grow your online presence.

And, you’ll never lose your copy of the course, because purchasing once provides you lifetime access to each module.

What is Included?

Beauty as a Business is an online digital marketing curriculum designed by professional marketers for licensed beauty professionals. With courses ranging from photography to online reviews to Instagram, you can learn how to get more and more guests to come to your door.

Learn how to:

Build your personal brand through a professional website and professional logo
Create and run a business Instagram account where potential clients can reach out to you
Run paid ads on social media and target the right audience
Manage promotions, contests, and giveaways to grow your following and build a loyal fanbase
Use social media analytics to determine what type of content you should post and whenhat is included?

Beauty as a Business: Social Media Marketing Course

MASTER SOCIAL MEDIA AS A BEAUTY PROFESSIONAL

Why Beauty as a Business?

Course Content

Estimated Completion Time: 3 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3 Hrs

Estimated Completion Time: 4 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 1.5 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 3.5 Hrs

Estimated Completion Time: 1.5 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 1.75 Hrs

Estimated Completion Time: 1 Hrs

Estimated Completion Time: 2.5 Hrs

Estimated Completion Time: 2.5 Hrs

Estimated Completion Time: 2.5 Hrs

Estimated Completion Time: 2.5 Hrs

Estimated Completion Time: 2.5 Hrs

Frequently Asked Questions

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